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Variabilization of Information Technology (Infographic)
Variabilization is the transformation of fixed costs into variable costs, for greater ROI achieved by aligning cost with demand and providing an agile IT infrastructure that enables effective response...
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Engagement Is the ROI on the Front End of Innovation
This article continues our efforts to better understand means and manage innovation. There are good how-to within the content. Recommended for all leadership and managment. Excerpt: People discover,...
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Know Your Customers Wherever They Are – HBR
Good read on today’s customer actions in buying a product. Business needs to address how to collect and use the data. Sales Excerpt: Jane wants to buy a TV and starts her shopping journey with a...
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Why Changed Goals Require Changed Metrics
Important read with small business takeaways. Explore why your ROI has probably changed and what to do about it. Business needs, changes in management, competitive pressures, or any combination, can...
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5 Ways Competitive Intelligence Teams Can Prove Their Worth
There is definitely value to be gained by competitive intelligence teams, but the understanding and how-to are, in my opinion, yet to be mastered. Good read for all leadership and management Excerpt:...
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